Serve for Kids is an annual event that raises awareness and funds to treat and prevent all forms of child abuse, from child sexual abuse to negligence, in Southwest Michigan. Did you know that 13 cases of child abuse and neglect are reported EVERY DAY in Kalamazoo County alone?

Serve for Kids begins in the morning with a tennis clinic for our S.T.R.E.E.T. program participants.  Here they receive instruction and time on the court to learn about tennis. Each boy receives a “Swag Bag” with items generously donated by sponsors. Each pack contains new tennis shoes, hygiene products, school supplies, snacks, clothing, and more!

Join us in the afternoon at West Hills Athletic Club for tennis and pickleball (ages 18+), and stick around to enjoy our reception, dinner and program.  Tickets for dinner (generously donated by Q It Up Catering) may also be purchased separately.  All proceeds benefit the S.T.R.E.E.T. After School & Summer Program and the Bill Wright Children’s Advocacy Center at Community Healing Centers.


13 cases of child abuse and neglect are reported every day in Kalamazoo County alone. Due to quarantine conditions created by COVID-19, child abuse and neglect is going unreported and under-reported. As a sponsor of Serve for Kids, you are personally and directly making a difference in the lives of children and families in our community who have been affected by the traumas of abuse and neglect. Every dollar raised stays local, and is put to work immediately benefiting those who need it most.

Funds raised at Serve for Kids allow Community Healing Centers to offer their services to children who have been sexually or physically abused at NO COST to families, for as long as they need it. Not only does Serve for Kids benefit the Bill Wright Children’s Advocacy Center, but it also supports the S.T.R.E.E.T. After School & Summer Program for black male youth living in Kalamazoo County.